In 2016, InRoad Toys, makers of award-winning PlayTape®, introduced a new Hot Wheels PlayTape product line, under a license agreement with Mattel, Inc. PlayTape enables kids to instantly create roads for toy vehicle play anytime, anywhere. PlayTape sticks to any flat surface and is easy to tear by hand and reposition. It peels up without any residue and is recyclable, so clean up is a snap.
Inspired by classic Hot Wheels track sets, the Hot Wheels PlayTape Track design features a re-imagined modern look that evokes Hot Wheels speed, power, and performance. It’s directly compatible with, and designed to-scale for 1:64 die cast Hot Wheels cars and track. Hot Wheels PlayTape Curves, sold separately, complement the straight Track and include the classic flanges for simulating banked turns. Hot Wheels PlayTape comes in both Hot Wheels Orange and Blue in 15’ and 30’ lengths.
Not just for kids, Hot Wheels PlayTape also gives Hot Wheels adult fans and collectors an amazingly simple, flexible, and inexpensive way to way to display prized vehicles in their “natural habitat.” For nearly 50 years, kids have raced literally billions of Hot Wheels cars on floors, tables, countertops, and even walls. Now, with Hot Wheels PlayTape, they can instantly build the racing world of their dreams and drive everywhere, anytime, anywhere.
Hot Wheels PlayTape comes in classic Hot Wheels Orange and Blue.
• The only way to create instant Hot Wheels tracks anytime, anywhere for play, display, and decoration
• Direct compatibility with 1:64 scale Hot Wheels vehicles and track
• Sticks to any flat surface
• Easy-tear, made of paper, no scissors required
• Repositionable â€“ mistake proof!
• Easy removal, leaves no residue
• Ideal for children of all ages 3+,
• Perfect for adult hobbyists and Hot Wheels collectors
• Imagination-centric, with no batteries, no electronics, and no screens
• Easily stored and transported. Take fun everywhere!
• Toxin-free, disposable, and recyclable
• 100% Made in the USA
• U.S. Patent Pending
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